Archive for the ‘Contextual’ Category
Cablevision Ad on Pirated OSCARS Webcast
Monday, March 8th, 2010The web is a funny place. While Cablevision and ABC were sparring over carriage rates, Cablevision viewers were prevented from watching the OSCARS, or at least the first 20 mins until it was finally aired.
So while users flocked to the web for alternatives, I coudln’t help but laugh at the irony of this well placed ad. Justin.TV may have been streaming pirated content, but the ad definitely makes you chuckle.

Erectile Ad Dysfunction
Thursday, February 4th, 2010CEO Needs a Wax?
Monday, February 1st, 2010Spotted on ScribeMedia.org:
Either David Wadler, CEO of Twistage, has a sexy little secret, or Blip.TV needs to work on their contextual targeting. This should have been an easy, B2B layup for a contextual overlay. Doesn’t anyone want to reach the online video B2B market?
Here’s the whole interview….
Another Bad Contextual Match for Aflac
Thursday, January 14th, 2010Fear of Ducks, Sponsored by AFLAC
Tuesday, January 12th, 2010Who Is Managing Creative for Atlantis?
Tuesday, December 22nd, 2009Another example of piss poor ad exchange management? A typo calling an old ad? Just plain stupidity? Could be any of those reasons - or plenty more - for this ad showing up on a page.
I’d go see Jo Dee Messina at the Atlantis, but, uh, this ad is for an event that happened A MONTH AGO!
Today: December 22, 2009.
Event: Thanksgiving Weekend.
Mooo! Steak Ads on Peta Site
Wednesday, January 28th, 2009Not sure what to say about this one. Guess ad revenue is getting tight.
How Not to End Up Here
Tuesday, December 9th, 2008J. Brooke Aker, CEO of semantic tech firm Expert Systems, contributed this column to iMediaconnection on how to avoid contextual tragedies.






